Tip, tricks and Pivotal news Blog.

The Difference Between a Mobile App and a Web Application

Both mobile apps and web applications can do wonders in simplifying how your customers interact with your business and ultimately aid in increasing your sales but choosing the right one for you is not always a simple task. The web app vs mobile app decision depends on which platform your business generates the most user traffic and which features will most benefit your users both for better audience engagement and ultimate ease of selling.

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5 Best Strategies To Build Your Brand Through Social Media

Building strong consumer trust in your brand is key when developing business strategies for social media marketing. Planning an effective and targeted social media marketing strategy for your business can be daunting as the online social media world continues to grow and expand with new trends and platforms every year. Try using these tips to help you develop a social media marketing plan that fits your brand and start communicating with your global audience today.

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How To Use Email Marketing To Reach Your Audience

If you’re not yet using email marketing as a vital part of your digital marketing strategy, it’s time to start! Email is a highly effective way to reach your target audience and drive more traffic to your website. In this article we explain exactly what email marketing is and how you can use it to boost the success of your business.

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5 Powerful Reasons You Need to Use Video Content Marketing

Content marketing has become an essential part of a marketing strategy across all industries. It is an effective way of showing potential customers how professional you are and highlighting your products or services. Making content marketing as effective as possible is the goal of any serious business. Here are 5 powerful reasons why you should do this.

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10 Powerful Examples of Responsive Web Design

Your website is the face of your business and the first glimpse of what your brand offers. When creating a website your priority is that it should be eye-catching and well-designed. But you also want your website to be successful right? Then it should not only look good but also accessible to all users. It should be a responsive website that works on any device.

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Skills You Need to Become a Web Designer in 2020

Skills You Need to Become a Web Designer in 2020

eb design is an excellent career path for creative individuals looking for exciting employment opportunities. You’ll enjoy working with diverse clients, playing a major part in completing one-of-a-kind projects, and always learning something new. But, if you want to become a sought-after professional in this field, you need to develop the right set of skills. So, what skills does a web designer need? Where do you start if you want to pursue this career? Let’s find out. 

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3 Helpful Ideas: WordPress Friendly Plugins for SEO

Search engine optimisation (SEO) should be a key strategy in any business' marketing plan - and WordPress plugins can be a huge part of that strategy. SEO tactics help you rank higher in search engines for key search terms. Ultimately, how high you rank is decided by the search engines themselves based on their ranking factors. Take a look at the top three WordPress SEO plugins you should consider.

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UI vs UX: Which Comes First

You've likely heard all the buzz around UI and UX over the past few years. By now, you probably know that these are important, but you may not fully understand which to prioritise or what the difference is between the two. Take a look at everything you need to know on the UI vs UX conversation right here.

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