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3 Ways to Use Social Media Networks for Affiliate Marketing

3 Ways to Use Social Media Networks for Affiliate Marketing

Social media is one of the fastest-growing marketing platforms there is today. While this is great because social media is readily accessible and easy to use for most businesses, the issue is all the noise that consumers are faced with on a daily basis across a variety of social platforms. So, the question is, how do you take advantage of social media and provide your audience with valuable content while also driving clicks and sales?

Here is the secret: affiliate marketing

What is affiliate marketing?

It is a partnership between a company and an external website where the external website is used to promote a product. In return, the company pays the external party a commission for each click that transforms into a sale.

One of the affiliate programs you are probably most familiar with is social media influencers. By having an individual close to your audience promote your product, you are putting a social influence right in front of them - someone they consider to be relatable and reliable.

Social media has fundamentally transformed the way that affiliate marketers connect with their audiences. And with mindful use, social media for affiliate marketing can be one of the greatest assets to your marketing success.

Here are a few ways to do it:

  • Create a redirect link: Make it more enticing for the user - just the affiliate link won’t do it. Get creative!
  • Use photos: A picture is worth a thousand words and is one of the best ways to draw attention on social media.
  • Connect with other affiliate marketers: There is a community full of affiliate marketers out there; let us show you how to find them!

We want to ensure you are reaching your audience across all marketing avenues you are utilising. Furthermore, we want to ensure you are reaching your audience with effective and valuable content that will further the success of your business. Let our team guide you on how to best use social media networks for affiliate marketing and influencer marketing, and take your business to the next level.

Lexia Laffan

Head of Digital Marketing

Tags: Affiliate Programs, Social Media Influencer, Influencer Marketing, Social Influence, Affiliate Marketing

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