Vetner

The Challenge

In a category dominated by big-box retailers and marketplace listings, Vetner needed to win visibility for high-intent product searches and turn that demand into online sales, not just traffic. The brief was to grow revenue efficiently, protect margin, and give clear visibility over what each channel contributes.

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The Solution

We built a channel mix that works together rather than in silos. Google Ads captures ready-to-buy searchers through tightly structured search and shopping campaigns mapped to Vetner’s best-margin product lines. Social media advertising extends reach and retargets browsers with product-led creative to bring them back to buy. Underpinning the paid channels, an ongoing SEO program grows organic visibility for the product terms customers actually search, lowering the overall cost of growth over time. Conversion tracking and GA4 ecommerce measurement tie it all together, and consolidated AgencyAnalytics reporting gives Vetner a single, transparent view across every discipline.

Results

Across the period the program delivered efficient, sale-focused growth. Both paid channels returned well above break-even on ad spend, while SEO built a compounding base of organic traffic and page-one rankings.

0.0 ROAS

on Social Media Advertising

0.00 ROAS

on Google Ads

0 %

on Social Media Advertising

+ 0 %

on Social Media Advertising

(Figures cover a rolling 12 month period, sourced from Google Ads, Meta, Google Analytics 4 and Google Search Console via AgencyAnalytics)

Features

  • Google Search and Shopping campaigns structured around best-margin product lines
  • Social media (Facebook and Instagram) prospecting and retargeting with product-led creative
  • Ongoing SEO across category and product search terms
  • Conversion tracking and GA4 ecommerce measurement
  • Consolidated, transparent reporting through AgencyAnalytics

More of Our Work.

From award winning websites and powerful web applications to engaging mobile apps and high performing digital marketing campaigns, our portfolio showcases the diverse solutions we've delivered for businesses across a range of industries. Take a look at how we're helping businesses innovate, grow, and succeed online.

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